MASTCOM.COM Blog

Archive for June, 2009

Video used to be a luxury only large corporations could afford. The decline in the cost of production tools, the speed of producers to tell an effective story and web delivery have all contributed to making video an affordable option for small businesses. This example highlights a small accounting firm and their capabilities:

This recent project demonstrates documentary-style storytelling:

This “street journalist” video approach can set up the premise or point of a presentation from a series of short interviews. A stripped down, black and white, “street” visual style makes it real and grabs the attention of the viewer. Unvarnished opinions of everyday people allow viewers to connect the dots and reinforce (or dispel) their own preconceived notions:

This high definition demo video is embedded from our streaming media service: